Thursday, February 2, 2017

Ray Kroc's American Dream is at front center of "The Founder"



Some film adaptations about the formations of major companies/corporations are clearly better than others (The Social Network, The Company Men), and The Founder falls somewhere in the middle of the Great to Forgettable spectrum.  Michael Keaton plays the legendary Ray Kroc, a kitchen appliance salesman who started the McDonald's Corporation by buying off the McDonald brothers' (Dick and Mac) restaurant and name for merely nothing, and by screwing them out of hundreds of millions of dollars in promised royalties.  Director John Lee Hancock first shows us Kroc as an ambitious, persistent businessman, only to reveal the shark that lives deep underneath all that "gee-golly" wholesome American persona, and Keaton clearly has fun with the role.  The Founder isn't really about Ray Kroc or McDonald's hamburgers, for that matter: it's about a birth of a major company and how its development was nothing more than a dream from a mostly talentless businessman whose only virtue was his perseverance and ability to see the big picture at a time when others didn't dare dream so big.
B

No comments: